Customer is a King. Is it true?
07 Mar 2009 1 Comment
in street information Tags: customer, notice, stupid
www.miftah17.wordpress.com
“Every customer is a king”. That’s what we often hear in our country when we talk about business. But in reality, is it true that you are always treated as a king as a customer? Do they always consider you important element in their business? Some good business organizations might have trained their customer service, sales people, and other people dealing with customers well, as a result they can deal with them well, and most customers are made satisfied with their personality, and, most importantly, their service. May be true, may be not very true.
There are a lot of example about dissatisfied customer. How much time does it take to be a phone cell postpaid customer? Few minutes. Then how much time and energy does it take to deal with the overcharged bills of a postpaid cell phone or other problem? Forever and unlimited. What do most companies’ customer service officers say to deal with your complains? They say, “We’ll do something with your problem and we’ll call you in few days time. After few days? They barely call you. After weeks? They seem to have got amnesia.
Actually there are still a lot more unsatisfying problem-dealing cases. But let’s stop here. I don’t think I have enough energy to write about the matter. I’m going to tell and show you something that you might want to know. I was in the mall. I wanted to have some pictures printed since I can’t do it myself at home. I was walking to a counter offering picture printing. Look I was getting close…
There was something stuck on the machine that draw my attention. Now I was getting even closer…
A notice… yes it was a notice. the big letters were very clear. It said, “Stupid”. “Who is or are stupid?’, I asked myself a question. Let me find out! And now I was there…
It was very clear in front of my very eyes. It said (translation), “Don’t play with the machine! You can break it, STUPID!!!”.
What a beautiful welcome for coming customers it was. What will your reaction be at first place if you come to this kind of business place seeing the notice? Will you pretend not to see the notice and go on using their service because it doesn’t bother you at all? Or will your head get warmer and say something rather angrily to the shop assistant to do something with the notice? Or will you be too astonished to react and you turn to a statue for a few seconds? I don’t know, but are these business people happy to make money from these stupid customers? What did they have in their head? Should we change the proverb every customer is a king into every customer is stupid, stupid to use their service. Wallohu alam bissawab (No one knows but God).
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Note: I found this “beautiful” display in Mall Cijantung Jakarta Timur. I hope they have done something with it and stopped telling people that they were, in fact, very undeniably stupid!
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